Wisconsin Technical Colleges

A home-state partnership with worldwide impact

威斯康星州拥有顶尖的技术教育，这使毕业生在全球就业市场上占有优势. With 500+ programs at 16 locations statewide, 威斯康星技术学院(WTC)的培训可能离家很近, but the possibilities for success are boundless.

Showcasing WTC opportunities and outcomes

Wisconsin has a reputation for educational excellence, with 4-year colleges getting much of the recognition. However, more than 300,000 people access Wisconsin technical colleges every year, and WTC schools have a huge (yet lesser-known) impact on our state, region, nation and world. WTC sought to increase recognition, awareness and enrollment.

WTC partnered with Vendi, 一个著名的高等教育营销机构和数字广告机构，创建一个全州范围的数字活动，以提高意识和领导两个关键受众:成人学习者和青少年/学生影响者.

A strong creative partner for WTC

Working as an extension of the WTC team, Vendi developed, executed and optimized an award-winning, benefit-focused digital marketing campaign with fresh, on-brand ads, landing pages and video. Our work included:

• 为客户在他们选择的媒体平台上放置创意资产
• 针对来自不同背景的学生和影响者的信息
• Audience-specific landing pages

With Vendi’s help, WTC在众多平台上获得了400多万次展示，并实现了提高知名度和入学率的目标.